Call it Spring Now Open at Acadiana Mall
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N E W S R E L E A S E
For Immediate Release For More Information:
May 7, 2013 Alicia Easley 501.664.4956 ext. 261
Call it Spring Now Open at Acadiana Mall
Acadiana Mall is delighted to announce the addition of new Call It Spring to the center. The 2,000 square foot space is located in the Sears Wing, just off the Food Court.
CALL IT SPRING, the hottest new international name in footwear and accessories, is now located in Imperial Valley Mall. Offering a wide range of styles and the best of today's most coveted trends, the brand is also a hit for being easy on the pocketbook. The perfect destination to play and experiment with personal style, it's all about making your fashion a show-and-tell for who you are.
Known the world over as a hub for up-to-the-minute trends, CALL IT SPRING draws its inspiration from today’s ever evolving blog culture, global street fashion and most-loved music festivals. Working up to a year in advance, the product team dives wholeheartedly into individual trends to create cohesive, unique and accessible collections that transcend place, while always staying one step ahead.
The CALL IT SPRING flagship store concepts are also a sight to see. With multimedia extensions of each season’s campaign highlighted throughout the store and with enticing, playful window displays, each location is designed to conjure the sense of fun and creativity that makes CALL IT SPRING unique.
From physical to digital, CALL IT SPRING proves it is more than a just a brand, it’s a lifestyle. Embracing the digital age with open arms, the brand excels at staying connected with its audience through all the emerging channels and networks. Keeping up to date with CALL IT SPRING is as easy as plugging in to Twitter or Facebook, while favourite platforms for the visual-minded like Tumblr and Pinterest are keyed up to offer daily inspiration, behind-the-scenes looks, exclusive peeks at new campaigns as well as the very latest in the brand's products and promotions.
Growing at an exponential rate, CALL IT SPRING is already present in 20 countries around the world, with more than 200 stores doing business across Canada, the United Stated, the Middle East, Europe and Asia. The brand also enjoys widespread distribution as a shop-in-shop concept in over 511 JCPenney’s in the US, and more than 45 Debenhams stores in the UK. Most recently, CALL IT SPRING opened a stunning new flagship concept store on London’s famed Oxford Street.
In addition to the new store opening, Acadiana Mall is undergoing a multi-million dollar renovation, anticipated to be completed in Fall of 2013. For more information on the renovation, including renderings, please visit Acadiana-Mall.com.
About the ALDO Group:
The ALDO Group was founded in 1972 as a footwear concession within a chain of popular fashion boutiques. It now covers all corners of the footwear market with four signature brands: ALDO, CALL IT SPRING, LITTLE BURGUNDY and GLOBO. The ALDO Group operates over 1,600 retail stores in Canada, the United States, the United Kingdom, and Ireland, as well as in 76 franchised countries.
For more information visit callitspring.com
About Acadiana Mall:
Acadiana Mall is owned and managed by CBL & Associates Properties, Inc. of Chattanooga, Tennessee, (NYSE:CBL) and features more than 100 great shops including Chico's, Talbot's, Coldwater Creek, Banana Republic, and many more. Anchored by Dillard's, Macy’s, Sears and JCPenney, the mall is situated at the intersection of Johnston Street and Ambassador Caffrey Parkway, approximately five miles south of Interstate 10. Originally built in 1979, the mall was last renovated in 2004. More information can be found at Acadiana-Mall.com.
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